Custom automation platform development for an IoT company
Sensegrow needed to eliminate manual prospecting and own their outbound pipeline outright, instead of renting yet another SaaS subscription.
The challenge
Sensegrow builds IoT sensors and predictive maintenance software for asset-intensive industries, serving Fortune 500 customers worldwide. Their sales team was losing hours every week to manual prospecting, searching for leads by hand, enriching contact data one record at a time, and sending outreach with no system tracking what had gone out or what came back.
They needed to automate lead discovery and enrichment against their Ideal Customer Profile, run outreach sequences without manual intervention, and see it all in one dashboard. Critically, they wanted to own the system outright rather than add another third-party subscription to the stack.
“We were very satisfied with the engagement across the board.”
The approach
What changed for Sensegrow
Sales reps were freed from administrative prospecting tasks to focus on high-value closing work. The fragmented mix of manual process and disconnected tools was replaced by one system the Sensegrow team owns outright.
“What impressed us most was their ability to deliver a fully production-ready, end-to-end system in a very short timeframe without any compromise on quality. Beyond the technical depth, what set them apart was their proactive communication style.”
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